Fitbit Versa & Lite Black Friday 2021 & Cyber Monday Deals

Find the best deals on the Fitbit Versa, Fitbit Versa Lite and Versa 2 during Black Friday 2020. From Thanksgiving Day to Cyber Monday 2020, we will be searching the ads and sale announcements for the biggest price discounts on health and fitness smart watches.

2020 Black Friday Deals on Fitbit Versa

Kohl’s has Fitbit Versa 2 for $129.99 (plus earn $30 in Kohl’s Cash) during the week of Nov 22, both in-store (beginning at 8am the 22nd; stores are closed on Thanksgiving) and online (beginning 12:01am on the 22nd).
Kohl’s has Fitbit Versa 3 for $199.99 (plus earn $60 in Kohl’s Cash) during the week of Nov 22, both in-store (beginning at 8am the 22nd; stores are closed on Thanksgiving) and online (beginning 12:01am on the 22nd).
Best Buy has Fitbit Versa 2 Smartwatch starting at $129.95, both in store and online beginning Sunday, November 22.
Target has Fitbit Versa 2 for $129.95.
Walmart has Fitbit Versa 2 for $129.

Black Friday may be winding down this year, but Cyber Week is heating up with major retailers announcing their savings. We expect big online sales for Cyber Monday 2020 across a wide range of products. Cyber Monday is expected to result in more than $9 billion in sales in a 24 hour period on Monday, November 30th. We will be posting the Fitbit Versa Cyber Monday deals here as they are announced.

2019 Black Friday Deals:

Fitbit Versa Lite – $99.95 @ Target (save $60)
Fitbit Versa Lite – $99.99 @ Kohls (save $50 + $30 Kohl’s Cash)
Fitbit Versa Lite – $99 @ Walmart (save $60)
Fitbit Versa Lite – Save $60 @ Best Buy
Fitbit Versa Special Edition – $119.95 @ Best Buy (save $80)
Fitbit Versa 2 Special Edition – $179.99 @ Kohls (save $50 + $45 Kohl’s Cash)
Fitbit Versa 2 – $149.99 @ Kohls (save $50 + $45 Kohl’s Cash)
Fitbit Versa 2 – Save $50 @ Best Buy

Here is a description of the Fitbit watch:

The Versa is a lightweight, water-resistant smart watch with battery. It was released on to the market on April 16, 2018. It is regularly priced at $199, at which price cnet called it a “lower-cost Apple Watch alternative”. TechRadar calls it “brimming with fitness features.” There is also an NFC tap-to-pay option available for $30 more (regular price) on the Special Edition. Battery life is estimated at 4 days. Also includes 24/7 heart rate monitor, coaching, phone-free music and more.

Here are a few of the Fitbit Versa family that we will be tracking the online and in-store prices on during the kickoff to the holiday season:


Fitbit Versa 2 – The rumor is that the Versa 2 will be released this fall. It is expected to have a 4+ day battery life, Alexa voice command capabilities, music storage, 24/7 heart rate monitor, and microphone.

Fitbit Versa (first generation) – This device was released in April 2018 and was initially priced at $199. It is now regularly priced at $170. The battery life is estimated at 3-4 days (or 7 hours when playing music). It can also connect to your phone’s GPS to see the pace and distance of runs and hikes, as well as to Bluetooth headphones to listen to your music without wires. It has been called a lower-cost Apple Watch alternative by CNET. it works with both Android and iOS and is water resistant to 50 meters. Tom’s Guide called it the best smart watch under $200. Popsugar called the Fitbit Versa a design treasure.

Fitbit Versa Lite – This is the budget-friendly version from the Versa family which was released in early 2019 and initially priced at $160. It is now regularly priced at $130.

Fitbit Versa Black Friday 2018:

Several stores are already advertising the popular fitness tracker at $149 (a $50 savings off the regular price). Kohls also has it available as a doorbuster at this price but they will give you $45 in Kohl’s cash at purchase (making the effective price of the smart watch a low $104.

Fitbit Versa Cyber Monday Deals:

Find great online savings on it here when they are available at major retailers or eCommerce websites. We will post all of the big discounts that we find here.

About Fitbit: They are an American manufacturer of activity trackers and wearables. The consumer electronics company has its headquarters in San Francisco, California.


Where to Look for Black Friday Fitness Tracker Deals:

Amazon - The nation's top online ecommerce website has an extensive selection of fitness tracking devices and there are usually Amazon Black Friday deals which are competitive with the deals offered by other ads and stores. If you are willing to accept an older model smart watch or fitness tracker, you can usually get a great deal at Amazon during November.

Kohls - This department store has historically had great deals on Fitbit devices, so be sure to check out the Kohls Black Friday ad. You can also benefit from the Kohls Cash, which has historically offered rewards around the Thanksgiving holiday of $15 with the purchase of every $50, to redeem later at Kohls.

Best Buy - America's top specialty retailer for consumer electronics almost always has a sale on smart watches and athletic tracking devices, including Fitbit deals. In 2020, the Best Buy Black Friday ad had sales on a Samsung Galaxy Watch, Apple Smart Watch, and several Fitbit devices.

Walmart - This top retailer is known for some of the top deals on electronics for Black Friday, and you will also see them pop up from time to time for a Fitbit device or Apple Watch on the Walmart Black Friday ad. In 2020 Walmart had deals on both the Apple Watch 3 and online deals on the Fitbit Versa 2 and inspire 2.

Cell Phone Carriers - We have seen Verizon and AT&T both extend their Black Friday deals beyond cell phones to related accessories such as tablets and smart watches. If you are looking for an Apple Watch or a Samsung Galaxy Watch, your telecommunications carrier can be a good place to check before making a purchase.

Membership Clubs - Sam's Club and Costco both offered deals on Fitbit products on their Black Friday ad in 2020. The member clubs have been offering deals on consumer electronics for some time, including televisions and laptops. So it should not come as a surprise that they could also have a smartwatch or athletic tracker for sale over Thanksgiving.

Fitness Tracker Manufacturers - You can expect that Amazon, Fitbit, Samsung and Garmin will all offer Black Friday deals on their website as they sell fitness trackers and smart watches direct-to-consumer over the Thanksgiving holiday weekend. Don't forget when you see a retailer's ad for a product to also check the manufacturer websites for athletic trackers.

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